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  • Foto van schrijverSaffelberg Investments

Ghent (Belgium), October 28, 2020. -- POZYX, pioneers in accurate positioning solutions with ultra-wideband (UWB), are excited to announce an investment of 2.5 Million EUR from KBC Focus Fund and Saffelberg Investments. The Ghent-based (I)IoT startup will use the funds to boost its international growth by expanding its partner network and to strengthen its innovative product portfolio for smart manufacturing and smart warehousing customers.

Pozyx started hardware and software development using ultra-wideband technology (UWB) in 2015 as a spin-off from Ghent University. Since then, UWB has seen rapid adoption as a highly accurate and cost-effective real-time locating system (RTLS) for industrial customers. Pozyx products allow customers to track people and things with decimeter accuracy to make business processes faster, easier, and more efficient. The team at Pozyx has grown to 25 people who have been at the forefront of making UWB technology easy to use with innovative products that push the envelope. With over 4,000 customers in 80 countries, the Ghent-based startup’s solutions are used by some of the largest and innovative customers in the world (Airbus, Arcelor Mittal, Honda, MIT) to make manufacturing and warehousing even smarter.

“We are seeing incredible momentum for our solutions as more customers are discovering the advantages of ultra-wideband”, says Samuel Van de Velde, founder and CEO of Pozyx. “Our product portfolio focused on industrial customers is now finished and we are delighted with the new investment. The capital will allow us to grow rapidly by building a strong partner network worldwide. And it will give us even more room to further develop innovative products for smart manufacturing and smart warehousing customers.”

Nuno Carvalho, Investment Director at KBC Focus Fund says: “At KBC, we invest in exceptional companies active in the (I)IoT domain based in Belgium and surrounding countries. Pozyx is a great example of how a start-up with deep domain expertise and technological know-how can become a market reference in just a few years. The team’s innovative approach to use commercially available ultra-wideband (UWB) technology for real-time location systems has resonated with companies small and large around the world. Pozyx’ impressive customer base confirms the strength of their value proposition: improve bottom line by optimizing business processes, and top line by creating new business models based on location accuracy and data insights. We are looking forward to supporting Pozyx to expand their product portfolio and international presence through the network and expertise of the KBC Group.”

Luc Osselaer, Director at Saffelberg Investments adds: “We have first invested in Pozyx two years ago and have since seen the company grow into a world leader in accurate positioning. We believe UWB will play a vital role in enhancing productivity, intelligence, and safety across all industries, from logistics to entertainment and agriculture. We are proud that Belgium can play a leading role in this sector globally.”


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